DEBBIECANTWELL.COM BELLEVUE, WA 425.785.0753 DEBBIE.CANTWELL@GMAIL.COM
I’m passionate about the written word. I’m equally obsessive about finding the magic combination that compels a customer to act. I’m confident in my ability to adopt any tone and switch between voices seamlessly. I’m as comfortable speaking to teams as I am to a client or executives. I understand the need for consistency while allowing the opportunity for freshness and originality. I can juggle multiple assignments, meet impossible deadlines, and still make it a priority to show kindness to my teammates and compassion to those I manage. Fluent at creating copy for collateral, direct mail, video, feature articles, web, and eCommerce in industries including retail, medical, technology, financial and legal. Skills & Awards
Producing Compelling Copy Advertising Campaigns Web & eCommerce Print & Direct Mail Communications Strategy Mentoring Process Efficiencies B2B & B2C Microsoft Office InDesign & More
Awards CNN Hero, Pink Daisy Project | Retail Ad Council, Silver Award
Current projects include: Managing Director for Pink Daisy Project, social media for Balance Physical Therapy
Prior clients included:
Microsoft, Nordstrom Marketing, Nordstrom Bank, Julep, Paula’s Choice, Yakima Valley Memorial Hospital, Central Washington Bridal Fair, Yakima Valley Credit Union, Yakima Symphony Orchestra, Sight & Sound Entertainment and KOMO Radio/Television
FOUNDER & DIRECTOR THE PINK DAISY PROJECT | 2008 - PRESENT
Created small, grass-roots non-profit that provides care and comfort to young women with breast cancer on a national level, supporting approximately 200+ families each year
Conduct $100k in fundraising each year, in addition to working full-time for corporate organizations
Continually study cost-cutting opportunities on printing, website, shipping & promotional products to ensure donations are used most wisely
Developed and wrote procedures and guidelines including corporate copy standards guide.
Supervised writing team in content development for newspaper ads. Managed creative teams in development of special projects that included store-opening, holiday and sale campaigns. Approved, edited, and proofed copy and concepts.
Motivated and inspired staff through the development of continuing education programs.
Collaborated with corporate attorneys and Nordstrom executives on making ideas and concepts exclusive to Nordstrom.
PREVIOUS EXPERIENCE KOMO Radio & TV, Public Affairs Asst. Mananger Sight & Sound Entertainment, Video writer & producer
Education Seattle Pacific University Bachelor of Arts in Broadcast Journalism
Copyright 2014. Debbie Cantwell. All rights reserved.