top of page
02_MY CO-HORTS
From the days when we hand-marked "bluelines" with a red wax pencil, handing in a Word document on a disc drive and something else I can't remember, here's to kicking it old school.
Yakima Valley Memorial Hospital
During a short few years I lived with my family in Yakima, I was a stay-at-home mom who freelanced a bit on the side. This steady gig was one of the most rewarding projects I've ever been a part of.
Amnesty International
An honor to have the responsiblity to write about something so important. I came up with three concepts and the client chose to use two of them an an A/B test.
Yakima Valley Memorial Hospital
The loveliest couple in town. Not only did I have the privilege of telling their beautiful story, I was fortunate to interview them as well. The NICU story above was also a huge privilege I'll keep tucked away in my heart.
Eddie Bauer
It seems the projects I'm most proud to share are also my most memorable. I was handed stacks of Mr. Bauer's handwritten autobiographical notes to select a dog from his childhood to be our annual holiday stuffy.
Eddie Bauer
Each season I created this sales tool -- a booklet filled with information to help them sell product. I realized the information I was provided was so poorly lacking and took it upon myself to restrategize the entire project. Which earned me a handshake from the CEO.
Nordstrom
One of my last big projects, before I left Nordstrom to be a mom, was the 6-page full-page/full-color section in the Sunday Seattle Times announcing the opening of the new downtown flagship store. The section paid tribute to local celebrities and Nordstrom superstars.
bottom of page